Easy-to-understand articles for Business Owners and Management on how to improve sales through integrated marketing.
Google Shopping Ads are one of the most powerful tools available in your business’s online advertising arsenal. So, how do Google Shopping Ads work and why should you consider using these digital marketing tools for your online enterprise?
In this digital age, it has become more important than ever to protect your data and private information online. The risk of privacy breaches threatens organisations, businesses and people of all kinds.
B&Bs have evolved and developed so much over the past decade that they’re often competitive with much larger hotels. Improving access to your B&B and growing the awareness of your brand will be critical to your growing competitiveness.
Restaurants and takeaways need to implement digital marketing strategies that entice new customers and inspire repeat business. In this article, we’re going to explore the 10 most effective digital marketing strategies for growing your restaurant or takeaway:
One of the most effective online tools for discovering trends and industry-related topics is called Google Trends. By monitoring trending topics and popular content, Google Trends can help anyone – of any experience level – to come up with better ideas and better content.
Incorporating Google Alerts into your online marketing strategy will help your business gather market intelligence and inform you every time your brand is mentioned online.
The most fundamental aspect of working in B2B or B2C sales is the ability of a salesperson to help potential customers realise their need for your particular product or service. Improving sales performance will depend on the ability to standardise and improve business-wide sales techniques, forecasting, measuring and management.
The widespread use and trust in the WordPress platform by organisations and individuals around the world have, unfortunately, caused WordPress sites to become a common target for hacking.