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Legendary Bundle Frequently Asked Questions
What payment options are there for the Legendary Bundle?
Our standard payment term is 50% deposit with the final 50% paid on sign off. Since we also work with a lot of startups, we have an optional 6 month interest-free installment option. With the installment option we come to an agreement to deduct the installments through debit orders, one per month. Since there is an agreement in place, you may take delivery of your artwork and website as soon as you sign it off. The artwork is still copyright of Cognite during the 6 month installment process, but you are allowed to use it for marketing. This assumes that your payments are up to date.
Does the Legendary bundle cost include the Adwords advertising budget?
No. The Adwords advertising budget will be an extra cost that you pay directly to Google. We can generate the budget transfer sheet for you or you could add your credit card to your account directly. We suggest an Adwords
budget of R5000+ per month to be effective.
How does the copywriting work?
Our copywriter will ask you questions about your company. The copywriting process starts right after you reply with the raw information about what you offer, why you believe you are different and what you want to achieve. The copywriter will then stylise and combine that information into something that we can use on your website.
How does Google Adwords work?
Google Adwords is a very popular service from Google that helps you to be visible online when people are searching for what you offer. Take a look at the Be Popular / Google Adwords Advertising page for more information on how it works. It is very likely that you came through to our website through our own Adwords campaign. It works!
What if I need more help with my marketing?
Request a FREE Marketing Strategy Proposal. We will give you the best next set of steps to improve your sales, depending on your budget available. If you are looking at the Legendary Bundle then the Marketing Retainer would be the next logical step.
I don’t know what to say about my own company. Help!
We have an optional extra copywriting service where we will take your raw input into what you offer and transform it into professional content for your website. The look & feel of your website is important, but visitors will need to clearly understand what you offer and why they need to buy from you. Differentiate your company so that you do not get stuck in a pure price war.
Will my website be on page 1 of Google when the website launches?
Not for the free Google search results. Google will very likely ‘sandbox’ your website as part of an anti-spam measure. Your website will then need to crawl its way up the pecking order of organic (free) search results over a long time. Google wants to see what your website is relevant to and that it can be trusted.
The Google Adwords campaign in this bundle will allow you to advertise selected products and services when your target market is searching for them on Google. It is the quickest and most cost effective way to advertise digitally.
What Content Management System do you use for your website?
We use the popular WordPress CMS. It allows us to create a powerful website quickly and allows you to grow it easily. WordPress is the most popular CMS currently in use. The platform is Open Source and doesn’t cost anything. Optional premium plugins are available to purchase when looking for specific extra functionality.
How do I know if I’m saying the right things about my company on the website?
You can take a look at our Brand Strategy service. That allows us to ask you a series of revealing questions. You answer them the best you can and we explore the true essence of your company. Once you know what you truly offer then it’s easier to confidently tell others about it. Remember that you are not only the products and services that you offer. What makes you someone to pay attention to?